Gassner Heinz

Project

Gassner Heinz – Website Redesign & Brand Modernization

Introduction

Gassner Heinz is an Austrian company specializing in high-end tiling and interior design services. While their craftsmanship was top-tier, their online presence didn’t reflect the same level of quality. They partnered with Design Dive Solutions to redesign and develop a modern, responsive website that truly represented their premium service and legacy.

Problem Statement

  • Outdated Website Design: The site lacked visual appeal and modern UI trends, making it appear dated to first-time visitors.
  • Non-Responsive Layout: The website wasn’t optimized for mobile or tablet users, resulting in a poor user experience across devices.
  • Unclear Information Hierarchy: Users struggled to navigate and understand service offerings due to inconsistent layouts and content presentation.
  • No Clear Brand Identity: The website failed to visually represent the brand’s values, quality, and aesthetic standards.
  • Slow Load Time & Poor SEO Structure: Technical issues impacted search visibility and user retention.

Solutions

  • Reimagined the entire brand’s digital identity with clean, minimalistic visuals aligned with luxury design aesthetics.
  • Delivered a fully responsive website using modern web technologies (HTML5, CSS3, JavaScript).
  • Designed intuitive layouts and simplified the site architecture to improve navigation and user flow.
  • Incorporated professional visuals, consistent typography, and a refined color palette to elevate brand perception.
  • Optimized performance for fast load times and applied best SEO practices for improved visibility.

Our Design Process

Design Elements

Colors:

Mockup:

Logo:

Wireframe

Final Execution

  • Built a sleek, responsive website that highlights Gassner Heinz’s services and craftsmanship.
  • Enhanced brand image, making it feel trustworthy, high-end, and professional.
  • Significantly improved mobile usability, visual storytelling, and user engagement.
  • Positioned Gassner Heinz as a modern, premium service provider with a strong digital footprint.
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